Soft-Launch
Controlled public launch to ensure you balance scale and feedback
When
When an MVP with multiple user features has been built and is ready for testing at a larger scale than just a few core users.
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Why
Provides a manageable amount of users at scale to use the product.
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Supplies & Resources
While building the MVP, create a sign-up page for early users. This email list can be your soft-launch contact list.
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